guide

How to Pick a Color Palette That Actually Matches Your Brand

Complementary, analogous, triadic — what these palette types mean and how to choose one for thumbnails or branding.

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Why it's worth using

Consistent branding without a designer

A matching palette makes thumbnails, posts, and graphics look like they belong to the same brand, even if you're designing them yourself.

Faster than trial and error

Instead of guessing which colors work together, proven schemes (complementary, analogous, triadic) do the color theory for you.

Lock what works

If you find one color you love, lock it and regenerate the rest — you keep your favorite while exploring new combinations.

How to use it

  1. Choose a scheme type: Analogous, Complementary, Triadic, or Monochrome.
  2. Click "Generate" (or press the space bar) to create a new palette.
  3. Click the lock icon on any color you want to keep, then generate again — locked colors stay put.
  4. Click any HEX label to copy that color, or copy the whole palette at once.

Pro tip

Monochrome palettes (different shades of one color) are the safest choice for a clean, professional look if you're not confident mixing multiple hues.

Try it now — it's free →